The AI marketing OS for real estate

Turn a new project intoqualified site visits,on autopilot.

One prompt to a whole funnel. Masal builds the website, launches the ads, sharpens your listing photos, and screens your calls, so your team spends time only on buyers who are ready.

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See the tools
POWERED BYTruEstate

Made for real estate marketing

How it works

Four tools. One pipeline.

Each owns one stage of turning a project into a booked site visit.

  1. 01 · Build the site

    AutoWebsite AI

    Brief to live URL in minutes

  2. 02 · Drive the traffic

    AutoCampaign AI

    Search ads live in a few clicks

  3. 03 · Sharpen the imagery

    PropRefine AI

    Photos that earn the click

  4. 04 · Qualify the calls

    AutoCall AI

    Only serious buyers reach sales

Out the other end: buyers worth your team's time.

The tools

Four specialists, one desk.

Use any tool on its own. They're built to work best as one pipeline.

01 · AutoWebsite AI

Describe your project. Get a live website.

AutoWebsite AI assembles a polished marketing site from your brief: pages, layout, and content included. No developers, no theme wrangling, no hosting to manage. Everything runs on our infrastructure, so you go from brief to live URL without touching code.

  • No coding, ever
  • Fully hosted on our side
  • Live in minutes
assetz63.masal.ai
LIVE
Assetz9XXXX XXXXX
Pre-launch · Kodathi

Eco-luxury smart homes, 63° east of ordinary.

3 & 4 BHK smart homes wrapped in green open spaces, minutes off Sarjapur Road, Bengaluru.

Enquire now Brochure

Express Interest

Get a personalised walkthrough & pricing.

Full name

Your name

Phone

9XXXX XXXXX
Get details

Your information is never shared.

02 · AutoCampaign AI

Your Google Search campaign, live in a few clicks.

A full campaign OS. The moment your site is ready, it designs and launches a Google Search campaign for you: keywords, ad copy, and structure, all handled by AI. Fast to start, steady to run, and built to protect both your time and your ad spend.

  • AI-designed end to end
  • Live in a few clicks
  • Saves time and cash
  • Keywords generated
  • Ad copy written
  • Campaign live
Adassetz63degreeeast.in

Assetz 63 Degree East, Kodathi | 3 & 4 BHK smart homes

Eco-luxury homes off Sarjapur Road, wrapped in green open spaces. Book a weekend site visit in two taps.

3bhk sarjapur roadflats in kodathi+22 keywords

03 · PropRefine AI

Listing photos that actually earn the click.

Image enhancement built specifically for real estate. It turns cluttered, uneven listing photos into clean, professional shots that hold attention and pull in more leads.

  • Built for real estate
  • Clean, consistent imagery
  • More leads per listing
Raw listing photo of a cluttered utility balcony
The same balcony after PropRefine, clean and decluttered
PROPREFINERAW UPLOAD

04 · AutoCall AI

Let AI take the first call, so your team takes the right ones.

A voice agent that handles the first level of calling. It screens and qualifies inbound interest, filters out the noise, and passes your team only the leads worth their time.

  • AI voice qualification
  • Filters first-level calls
  • Only qualified leads reach sales

AutoCall AI

Screening inbound call

00:41

Which project, and what's your budget?

The 3BHK, around ₹1.2 Cr, buying this quarter.

Great. Booking your site visit and passing you to the team.

Qualified · routed to sales

The platform

Everything under one roof.

The parts of a marketing stack you'd normally stitch together, shipped as one.

One connected workflow

The site feeds the campaign, the campaign feeds the calls. Nothing exported, nothing re-entered. A lead moves through one system.

Lead inbox & analytics

Every enquiry lands in one inbox, with the numbers that matter right beside it.

Built for real estate

Every default assumes projects, listings, and site visits, not generic e-commerce.

No code, fully hosted

Sites run on Masal's infrastructure. No plugins to update, no servers to babysit.

Fast to launch

From project brief to a running funnel in an afternoon, not a quarter.

Kinder on the budget

AI does the production work, so your spend goes to media, not agency retainers.

0

specialist tools

each owning one stage of the funnel

0

connected pipeline

from project brief to booked site visit

0

lines of code

no developers, servers, or theme wrangling

Pricing

Simple plans for every project.

Redeem any time within a year of invoice. Scale from one launch to a full agency workflow.

Starter

For a single project

₹5,000

ONE-TIME SETUP

Get started
  • 1 website + 1 campaign
  • Domain extra · hosting as per usage
  • Basic monitoring
  • Basic analysis
  • Basic support
  • Redeem within 1 year of invoice
POPULAR

Growth

For active developers & agents

₹56,000

VALID 12 MONTHS

Book a demo
  • 12 websites + 12 campaigns
  • Up to 100 PropRefine AI image credits
  • Domain extra · hosting as per usage
  • Advanced monitoring
  • Advanced analysis
  • Priority support
  • Redeem within 1 year of invoice

Advanced Plus

For teams & agencies

₹94,000

VALID 12 MONTHS

Talk to sales
  • 20 websites + 20 campaigns
  • Up to 240 PropRefine AI image credits
  • Domain extra · hosting as per usage
  • Advanced+ monitoring
  • Advanced+ analysis
  • Mail alert system
  • Dedicated support
  • Redeem within 1 year of invoice

DOMAIN CHARGED SEPARATELY · HOSTING BILLED BY ACTUAL USAGE · GST AS APPLICABLE

FAQ

Fair questions.

Anything else? Ask us directly at hello@masal.ai

Ready when you are

Put your next launch on autopilot.

A short demo with our team. Bring a project brief, leave with a funnel.

Book a demo
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